Care Wisconsin History & Mission

Caring Starts Here…

Today Care Wisconsin is a managed care organization (MCO) that serves government-funded programs to frail seniors and adults with disabilities in over 50 Wisconsin counties. These programs include Family Care Partnership, Family Care, Medicaid SSI, and Medicare Dual Advantage.

We are headquartered in Madison, Wisconsin but have staff living and working throughout the state. We’re proud that we’ve had sustainable, but steady growth in the last few years, enabling us to employ more than 700 people to serve 12,000 members (and counting).

Although we’ve seen a lot of change in the last few years, we stay true to our mission and values which go back to when we first opened our doors in 1976 as Madison’s first adult day care facility. Read more about our history below.

Our Mission

Our mission is to promote the quality of life of our communities by empowering others and working together to creatively solve unique health and long term care needs.

To carry out this mission, we:

  1. Operate on a sustainable financial basis through growth and continuous improvement.
  2. Hire only the most qualified, talented, and passionate individuals.
  3. Invest in the wellbeing of our staff so they can, in turn, care for others.
  4. Volunteer in the communities in which we live and work.
  5. Understand that every person deserves to live with dignity and respect.

There are hundreds of other things we do, big and small, to take care of each other and our communities. If you’d like to learn more, follow our Spotlight blog, meet us at a community event, or apply to work with us.

Our Values

Our culture is based on integrity, accountability and treating our members, partners and each other with dignity and respect.

Our History

In 1976, the first adult day care center was opened in Madison, Wisconsin. Known as Elder Care for many years, our business expanded to help with transportation, long-term care supports and community outreach. In 1995, we became the first Wisconsin agency to enroll people in the Partnership program, now a robust program that helps thousands of Wisconsin residents receive the health care and support they need.

Fast forward a decade to 2005 and we transitioned from being a provider of services (Elder Care) to a licensed health maintenance organization (HMO) called Care Wisconsin. As an HMO, we were able to extend our impact and mission to more people and communities.

Since that time, we’ve grown outside of Dane County to serve 51 Wisconsin counties through a variety of government-funded programs. In 2018, Family Care is in 44 counties, Partnership in 7, Medicare Dual Advantage in 31, and Medicaid SSI in 36 counties.

To see an overview of our history, check out this video we made for our 40th anniversary celebration (2016).

Care Wisconsin's History

Care Wisconsin staff takes a silly selfie picture

Keeping things fun at Care Wisconsin!

​Care Wisconsin wears purple to raise awareness against domestic violence

Dane County colleagues show support for Domestic Abuse Intervention Services.

​Care Wisconsin Partnership Staff standing next to guitar sculpture and juke box

Care Wisconsin Partnership staff hit the local radio station for a recruiting campaign.

Care Wisconsin staff participating in Hunger Action Month wearing matching t-shirts

Our staff participated in area food drive.

​New staff gathered for training day in office

Over 50 new employees joined us in November 2017!

Care Wisconsin staff on-air at radio station

Staff join Carol Koby to discuss Medicare Dual Advantage.

People make crafts around table

Art day at a provider partner. Thanks Catholic Charities Adult Day Center!

Care Wisconsin staff at the ​Iowa County Senior Expo

Self-Directed Supports and Family Care staff exhibit in Iowa County!

Learn More About Care WI

Leadership Team

Care Wisconsin's leadership team puts mission, members first.

Meet Our Team

Working Here/Culture

We support growth by emphasizing talent, learning, and culture.

Learn More About

Success Stories

Read about members improving their lives with help from Care Wisconsin.

Read Success Stories